“SEO is the way you get found online. If Google can't find you, neither can your client - there's just no way around it.”

~ Kat Milner, Chief Tech Ninja

Introduction:

If you're a business owner struggling to attract more clients online, you're not alone. The truth is, no matter how amazing your service is, if people can’t find you on Google, they can’t work with you.

That’s where SEO (Search Engine Optimization) comes in. SEO is simply making your website easy to find on Google.

1. Why SEO Matters

📌 Imagine someone searching for “best coach for confidence” or “how to overcome fear.” If your website shows up on Google, that person could become your next client!

SEO allows you to:
✅ Reach more people without spending hours on social media
✅ Attract clients organically (for free!) instead of relying on ads
✅ Build trust as an expert in your niche

Sounds good, right? Let’s make SEO easy and actionable for you.

2. SEO Basics for Beginners (No Jargon, I promise! 😁)

Keywords: The Secret to Being Found Online

🔍 What Are Keywords?
Keywords are the words people type into Google when looking for a coach like you. Example:
✅ “Life coach for stress”
✅ “How to be more confident”

📌 How to Find the Right Keywords?

• Think like your clients – What problems are they Googling?

• Use free tools like Google’s autocomplete (start typing in Google and see what pops up).

3. How to Create SEO-Friendly Content (Even if You're Not a Writer!)

🔹 Write Blogs That Answer Common Questions
Google loves helpful content! Write about topics like:
✔️ “How to Build Self-Confidence”
✔️ “5 Signs You Need a Life Coach”

🔹 Use Keywords Naturally
Example: If your keyword is “Life Coach for Stress,” you can write:
❌ “If you need a life coach for stress, I am the best life coach for stress.” (Sounds spammy!)
✅ “Feeling overwhelmed? A life coach can help you manage stress with simple strategies.”

🔹 Make Content Easy to Read

• Use short paragraphs

• Add bullet points

• Keep it engaging and conversational

4. Website Must-Haves for SEO Success

🚀 A Good Website Helps Google Rank You Higher!

✅ Mobile-Friendly – Most people search on their phones. If your website isn’t mobile-friendly, Google won’t rank it well.
✅ Fast Loading Speed – A slow website = lost clients.
✅ Easy to Navigate – Make it simple for visitors to find your coaching services.

5. Local SEO: Get Found in Your Local Area

If you work with local clients, Google Business Profile is a must!

📌 Set up your Google Business Profile (it's free!) so people searching for “life coach near me” can find you.

SEO FAQs

🔹 How long does SEO take to work?
It depends, but most coaches see results in 3-6 months if they stay consistent.

🔹 Do I need to be tech-savvy for SEO?
Nope! You just need the right strategy (which you now have!).

🔹 Can social media help my SEO?
Yes! Sharing your blog posts on social media helps Google notice your site.

Final Thoughts: Your SEO Game Plan

🎯 Step 1: Find simple keywords related to your business.
🎯 Step 2: Write blogs or website content that answer client questions.
🎯 Step 3: Optimize your website (fast, mobile-friendly, easy to navigate).
🎯 Step 4: Get backlinks through guest blogging, interviews, and networking.
🎯 Step 5: Set up Google Business Profile for local visibility.

SEO doesn't have to be scary. Take small steps, stay consistent, and watch your business grow!

How Simplify Your Tech Can Help

If you are a little overwhelmed by all of this or find it confusing, you can schedule a complimentary Find Out More call here. I'm happy to help.

If you are not already using the Simplify Your Tech platform, book in for a complimentary tech review to see what options may work best for you.

Are you making these HUGE SEO mistakes?

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